10 FREE Website Gems You Need If You Work In Design, Advertising, Marketing Or Social Media

Free Gifts in Red and Black Gift Boxes

Working in Design, Advertising, Marketing or Social Media can be pretty full on. Time is not always on your side. It’s not always possible to find exactly what you need, when you need it, all in one place. For FREE!

Luckily, I’ve put together this list of websites to do just that!

This is your one-stop shop for online freebies to make your work that little bit easier.

1) Free Stock Images

There is always a need for stock images. Blogs, tweets, posts, ads, marketing materials; they all rely on high quality images to grab the audience’s attention.

Getty Images and iStock are the big hitters in the stock image game, but not everyone can afford to pay the subscription fees. Especially if you’re posting frequently.

The websites below provide equally high quality images for FREE (although their libraries are nowhere near as full and diverse as the paid-for sites).

PEXELS Free Stock Photos

PEXELS and PIXABAY are the go-to sites for bloggers the world over and my top picks.

You’ll soon see why.

2) Free Mockups

So you’ve got your stock images. You’re ready to create your design/advertising/social media/marketing masterpiece. Wouldn’t it be handy if there was a mockup available for you to just edit and modify?

There are plenty of mockups available online. Many are paid-for. Others are free. But it’s not always easy finding the right mockup to suit your needs. Searching can be time consuming.

Free Mockups from Mockup World

That’s where MOCKUP WORLD comes in. Offering an extensive library of FREE photoshop mockups, you are likely to find whatever design you need to give your work a professional finish.

Alternatively, you could pay a visit to MOCKUPTIME or GRAPHIC BURGER.

Time to call off the search!

3) Free Stock Footage

It’s no secret that video improves click-through rates on social media posts. If you haven’t got the time to create original video content why not use some stock footage instead? Or you could give your original video content an extra professional edge by adding some stock footage!

It all serves to improve the quality of the content you are posting.

Videezy Free HD Stock Footage

As with stock images, you can access an extensive range of stock footage online, at a cost. However, VIDEEZY offers a healthy library of FREE stock video for you to use.

VIDEVO also provides a substantial catalogue of FREE stock footage for you to download under both Creative Commons licensing (crediting the original creator) or under the Videvo Standard License (free to use, so long as you don’t make the clips available to download anywhere else).

4) Free Font Identifiers

“I really liked the font they used in that ad. What is it? Where can I find it?”

I’m no typography connoisseur, but I do like a good font.

Font Spring Font Matcherator

If you want a quick and easy way to identify and find fonts used in design pieces or ads head over to FONTSPRING or WHAT THE FONT. Simply upload an image to the site, or input the image’s URL, and let the identifier work its magic.

You’ll soon find that font you’ve been fawning over. If not, you’ll be offered something pretty close.

5) Free Vintage Posters

This one’s just for fun.Free Vintage PostersIf you love design, you’ll appreciate the extensive library of classic posters at FREE VINTAGE POSTERS. All are available to download. Completely GRATIS.

All you have to do is figure out how to use them creatively!

6) BOOKMARK THIS POST!

So. There you have it.

10 Website Gems You Need If You Work In Design, Advertising, Marketing Or Social Media.

And it only took FIVE headings! (This last one doesn’t count. I just thought I’d make my use of numbers in this post even more confusing. Not your average listicle!)

Anyway…

Go!

Be creative.

 

Gareth

 

 

 

Secret 7) Royalty Free Music

The importance of sound is underrated. Music adds atmosphere, creates mood and can turn into a motif that is associated with your work – especially if you’re into podcasting!

Bensound Royalty Free Music

For royalty free music look no further than Bensound.

There is a substantial library of tracks available under a whole range of different genres. The music is covered by the Creative Commons License, so make sure you credit Bensound and add a link back to his website.

Alternatively, you can browse YouTube Audio Library.

There are a range of tracks available to download for a whole host of moods and styles, including sound effects! Just make sure you check the licensing for each track as some require credit under Creative Commons.

So…

Why not turn a blog post into a podcast?

Or add some backing music to a slideshow?

You might even turn your creative portfolio into a short film reel with its own banging score!

You never know.

 

 

I think that makes 12 Website Gems now…

You’re certainly getting value here!

 

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Say “yes” more. Except when you mean “no”!

Yes written in grafitti

I’ve found that my default response when asked if I’d like to do/try something, go somewhere or meet someone new is typically a noncommittal “we’ll see”. Which in fact is a dressed-up “maybe”. But in actuality is an unequivocal “no”. I have decided, upon reflection, that I need to say “yes” more.

How many opportunities have passed me by? How many experiences have I missed out on? How many people have I failed to meet?

What is the total loss to the self, thanks to the unholy trinity of “we’ll see”, “maybe” and “no”?

I need to say “yes” more.

It’s important to say “yes”. But only in response to the right questions.

Only yes is yes written in chalk on a blackboard.

Since realising my love of “no” and disdain for “yes” I’ve started noticing similar patterns of behaviour in other people. It’s like waiting for a bus, and then two come along. Or spotting people glued to their phone screens as they walk down the high street. Or worse still,  scrolling through their feeds whilst out “socialising” with friends down the pub or in a restaurant. Once you notice it, you can’t un-notice it. You start seeing it everywhere!

People say “no” (or any number of the more passive utterances) all too readily. It becomes an instant reaction. Perhaps to buy time to consider what you’re being asked to do. Maybe because it’s become ingrained through habitual use.

I think it’s borne out of the fear of the unknown.

We’re scared to take risks.

New experiences, people, even opportunities, represent risk. And as an unknown quantity our immediate reaction is to shy away from them.

We are afraid of the unknown.

Will Smith described it best, recounting his confrontation with fear when skydiving in Dubai. We’re not actually afraid of the act itself. Once we’re there and experiencing it we commit and enjoy. It is the anticipation that frightens us.

“You realise that the point of maximum danger is the point of minimum fear.” – Will Smith

The build-up to an opportunity or new experience is scary. Because we have time to think.

Once we allow ourselves too much time to think, we convince ourselves not to go through with it. We psyche ourselves out. All of a sudden our brain has conjured up an infinite number of reasons why we should not be doing this thing that we will likely benefit from greatly. And that’s when it becomes easier to simply say “no”. That’s when we automatically make up excuses, reasons why “now is not a good time”.

The fact is, “now IS a good time!” If not now, when? This realisation has been a catalyst for me, and something which I’ve written about previously. It’s time to get out of your own way!

Don’t fear the unknown.

Say “yes” more. Unless what you should be saying is “no”.

Come again?

Let me put it differently.

How often have you said “yes” to a request (or a passive “ok”) when what you really ought to have said was “no”?

I do it all the time. Why is it suddenly so hard to say “no” when that’s exactly what you want to say?

How many times have you been asked to do something extra at work, when you’re already up to your eyeballs, and said “yes”?

Don’t be afraid to say “no”. You’re already quite good at it when it comes to opportunities for personal growth and experiential development!

Say what you mean and be clear about it.

Say “no” when you mean “no”.

Don’t be afraid of what the other person might think of you. You don’t need to placate them with “ok”. Be clear. Say “no”.

Similarly, don’t be afraid to take risks. Take opportunities when they present themselves. Don’t fall into the trap of always saying “no” or “maybe” and never doing anything. Say “yes”. And mean it.

The anticipation, the build-up, will be scary… The event itself will be exhilarating.

Say “yes”. Unless you really have to say “no”.

And remember… “No” still means “no”.

Buy try to say “yes” more.

Gareth

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Businesses need a One Minute Briefs strategy. These are the top 6 benefits.

One Minute Briefs OMB Live 4 Event Photo

A One Minute Briefs strategy has a multitude of benefits for any business or enterprise. No matter the size or the scale of your operation, involving One Minute Briefs in your marketing strategy guarantees a return on investment.

WWF Logo

 

This is why charities (like WWF and City to Sea), awareness campaigns (such as The Drum’s Do It Day and Lyttle Fight), corporate bodies (including Grant Thornton), and businesses globally (as varied as Twisted Lingerie and BioSure) are choosing One Minute Briefs to enhance their marketing strategies. It’s an easy way to promote your work, business or cause. (See my previous post on the importance of getting noticed and promoting yourself.)

Grant Thornton Logo    The Drum Logo     Twisted Lingerie Logo

These are the top 6 benefits experienced by businesses who’ve engaged with OMB.

1.     One Minute Briefs is a verified account

Twitter Verified TickThat small blue badge is an indicator of influence. One Minute Briefs is officially recognised as an account of public interest on Twitter. And it’s not just because Twitter says so. Businesses who’ve engaged One Minute Briefs in their marketing campaigns will verify this too.

2.     Immediacy

One Minute Briefs is the complete digital agency. It is based entirely online and run via its social media platforms (Twitter and Facebook). This working model harnesses the immediacy, accessibility, portability, connectivity, interactivity and convenience offered by the internet to offer real-time responses to client briefs. This aligns with its founding principles: One Rule. One Minute. Create an Ad.

Immediacy is fundamental to One Minute Briefs. And this is a key benefit to any marketing strategy.

Generating quick responses to global events and developments is what One Minute Briefs prides itself on. It thrives on immediacy. Your business could greatly benefit from this approach.

3.     Reach

At the time of writing, the last 100 tweets by One Minute Briefs had reached an estimated 33,851 accounts along with 93.3k impressions. These figures relate to a Fun Friday brief set purely for creative kicks.

However, when you look at the numbers more closely, there is a much bigger picture to be unearthed. Consider the old ‘chain letter’ concept in the dark ages before digital.

The chain letter idea aims to convince the recipient to make numerous copies of the same letter and then send these on to a predefined number of recipients. This becomes an exponentially growing pyramid. One letter, one message, is spread widely and quickly.

Let’s turn this digital.

If 80 people are tweeting concepts and ideas in response to a brief, One Minute Briefs will retweet them to a potential audience of 15.6k followers every time. Multiply 15.6k by 80 and you’re into the millions.

One Minute Briefs LogoThis is just the start. One Minute Briefs is not the only profile tweeting content. Those 80 people are also sharing their content with their followers. And retweeting content they like or admire made by other contributors to the brief. With each follower having on average 300 followers of their own the reach figures really start stacking up quickly. Each tweeted ad in response to a One Minute Brief is exceptionally far-reaching. Like a chain letter, it becomes an exponentially growing pyramid. Only faster. With a greater, global, reach. And each post is a bit of content to advertise your product, business or cause.

Now that’s based on the premise of 80 people responding to a brief. Imagine the impact a prize or incentive might have?

The increased uptake from One Minute Briefs’ online community at the thought of ‘winning’ more than just kudos would grow the potential reach and exposure your business could enjoy exponentially. After all, this is the platform that got the NHS Choir to Christmas Number One, beating Justin Bieber to the top spot, in 2016.

NHS 4 Xmas No. 1 Logo

4.     Huge talent pool

With 15.6k followers (mostly interested or working in marketing and advertising ), One Minute Briefs has instant access to a significant pool of talent. This includes designers, copywriters, developers, art directors, photographers, videographers, marketers, account managers… The list goes on.

How many agencies can say the same?

5.     Quantity and choice

One Minute Briefs is and ideas generation machine. It’s the very principle behind it. No idea is discounted. Every idea is valid as a step towards the final outcome. And One Minute Briefs’ followers (the OMBLES) feed off this; collaboration, development, improvement.

Every idea, every concept, submitted in response to a brief stimulates new thinking, new ideas, new concepts, amongst the huge talent pool of followers and contributors. This quantity of ideas, the variety and choice of concepts made available by a single brief is a massive benefit to businesses.

You can enjoy witnessing the creative process as it unfolds in real time. Engage with it and enter into conversations and discussions with the creatives as they respond to the brief. Choose which concepts, and indeed how many, you wish to push out across your social media channels. You don’t just get the end product, you get the Full Monty.

6.     Low risk. High Gain.

When all of these benefits combine you experience the optimum success model. The risk is virtually non-existent. The potential gains are huge! The cost of providing prizes as incentives (along with One Minute Briefs’ commission) is nothing in comparison to the coverage, reach, quantity, choice and immediacy of work submitted by the biggest online marketing and advertising talent pool available.

If your business hasn’t considered a One Minute Briefs strategy, it should.

What’s the best that could happen?

Follow @OneMinuteBriefs on Twitter. Send a Direct Message. Start benefitting from everything that One Minute Briefs has to offer.

And whilst you’re at it, give me a follow too: @alvo_muses.

Gareth

 

Other businesses who have benefitted from working with One Minute Briefs include:

(Header image courtesy of Erika Szostak http://www.erikaszostak.com/)

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